About us

Hopscotch is the leading specialist consultancy creating original and impactful education programmes for its clients. This achievement is due to a team of the most passionate and dedicated people that really care about their work, their clients and transforming the lives of young people.

Team Member


co- founder and Director of Hopscotch

Sam is co- founder and Director of Hopscotch. Her thirty years education and marketing experience has included roles at Saatchi & Saatchi, COI, Munro and Forster, Teaching Awards and the Department for Education.  Sam has a wealth of government experience working on many behaviour change campaigns across Whitehall. She leads on Hopscotch’s growth and development and works strategically across Shell, E.ON, DfE, Met Office, Barclays and Tech Partnership. Helping to transform the lives of young people is a passion and she is so proud that Hopscotch achieves that every day.